RHYME & REASON HAIRCARE

Rhyme & Reason is a haircare brand who boast many accoldes regarding their eco-friendly values. They are vegan & cruelty free, 90%+ naturally derived and their bottles and caps are made of 100% recycled materials. On top of their kind-to-the-planet initiatives, Rhyme & Reason shampoo and conditioners are perfect for all hair types and care for your hair and scalp. Their formulas have been dermatologist approved and they've even received a feature in  Vogue USA.

• Website & Ecommerce Management
  • Regularly checking their website and Amazon stores to confirm everything is running smoothly.
  • Updating content and uploading new assets - optimised for high performance on the designated platform.
  • Ordering and monitoring stock levels.

• Search Engine Optimisation
  • Auditing the website for improvements that can be made to show up more frequently on search engines.
  • Finding and adding new keywords, backlinks and images tags.

• Social Media Ads Management
  • Setting up TikTok ads aimed toward increasing brand awareness, video engagement, gaining followers and driving traffic to retailers.
  • Analysing results and making decisions to optimise towards Rhyme & Reason's budget and overall marketing goals.
  • Testing new features and audiences to improve our ad strategy.

• Email Marketing Management
  • Brainstorming with the Rhyme & Reason Marketing Manager about blog content ideas.
  • Creating unique email marketing campaigns and automated email chains.
  • Analysing campaign performance to see what's working and what improvements can be made to aid open/click rates.

• Blog Writing
  • Liasing with external partners to write interesting blog content.